If you’re in the process of preparing your home for sale, nothing can replace the marketing benefits of making it look its absolute best!

Successful home staging is all about effectively appealing to all the senses — especially sight, smell, and sound. When prospective buyers are touring a home, they’re essentially looking for two things: aspects that are appealing to them and areas of concern. To a large degree, their impressions will be based on emotional reactions and subconscious impressions. For example, if there’s anything about your home that reminds them of fond childhood memories, then that will definitely work in your favor.

In some cases, the right kind of music playing in the background can have a positive effect on first impressions. Fragrances, such as cinnamon, lavender, citrus, baking bread, or coffee brewing can also help create an appealing ambiance. On the other hand, the presence of pet odors, stains, fur, or cat litter boxes can send a very negative message to prospective home buyers — especially if they don’t own pets or have allergies. And by all means, clean up and evidence of mice droppings and traps!

Home Staging 101

It can be challenging to consistently keep your house in tip top condition while you’re still living in it, but, considering all that’s at stake, it’s worth the extra effort. In addition to impeccable cleanliness, other priorities for staging a home include fresh coats of paint where needed (preferably a neutral color), attractive landscaping, up-to-date appliances, and furniture that’s in good condition. If you’re at all unsure whether a room looks cluttered, dated, or poorly decorated, ASK ME! I can provide helpful suggestions and feedback. An experienced real estate agent can spot potential problem areas in seconds and offer valuable advice about improving the marketability of your home. After having observed hundreds of buyer reactions to everything from cluttered rooms and mismatched furniture to peeling wall paint and water stains on ceilings, I can advise you on what needs to be fixed, spruced up, replaced, or rearranged.

Hardwood Floors – If your home has hardwood floors, don’t cover them up with carpeting or throw rugs, show them off. If the floors are worn, invest in having them refinished. It’ll be worth the investment.

Curb appeal – IT IS literally the first impression your home will make on prospective buyers. Many buyers will drive by your house even before they call their Realtor for a showing. Therefore, give your lawn a manicured look, eliminate signs of peeling paint, repair cracks in walkways and driveways, and remove grime from windows, concrete surfaces, and siding, then you’ll stand a good chance of making a positive first impression on home buyers. Although home staging does not have to be an expensive undertaking, it can help you get top dollar for your property and minimize the time it remains on the market.